The founder of a sexually transmitted disease information app called "Hula" says he doesn't plan to change the name but now understands why the term "getting lei'd" is culturally insensitive.
CEO Ramin Bastani told The Associated Press on Wednesday that his Los Angeles-based company is working hard to understand concerns of the Native Hawaiian community.
A petition is asking him to change the name, arguing it exploits a beloved cultural art form.
Bastani says he immediately removed any references to "getting lei'd" when concerns were brought to his attention by a Native Hawaiian health expert last month.
He says learning about Hawaiian culture has taught him that the hula is a dance used to pass on information among generations. He says that melds with the aim of his company to help people access and share health information.